In this issue and those upcoming we will share 5 short tips and pieces of information each month to make both your on and offline marketing more successful. We will share information on where you can go to access FREE business tools. If there is something specific you need to address please let us know.
website design, or optimizing of a current website
adPRO can help with these services and many more.
If your website isn't receiving the traffic it should there are 5 Keys to successful traffic you should think about:
-Usability... How easy is your site navigate?
-Likability... Do people leave your site with a good feeling?
- Utility... Did your guest get what he or she came for?
- Visibility... How easy is the site to find? - Speed... How long does a viewer have to wait for your site?
Together we'll explore each of these topics just a bit further and see if your site passes the web doctors test or if perhaps you need a net prescription.
This month's FREE Business Tool Tip
Check out www.MediaFire.com it's a free and simple way to share and manage your files. This is a wonderful FREE tool that allows you to upload large files or complete folders and then send the link to a business associate so they can download the uploaded files. adPRO has used this tool on many occasions and we give it a thumbs up!! (Remember it's online digital storage and anything can happen... be sure to make safe copies of your files. Never rely on anyone to keep backups for you). adPRO offers Simple to Use MediaFire Guidelines.
Website Usability
Have you asked people lately how they feel about navigating through your website? How do they feel about getting from one page to another and then back again? Can they find the information they are looking for on a particular page?
Did you know most webpages are read in the shape of an F. For more information on this go to www.crazyegg.com BACK TO TOP
Website Likability
So what do visitors think about your site? Does it leave them with a positive feeling? Ask them what they think about your colors? Your artwork? Do they believe your message is effective? Even if you can't make your website changes yourself you can do this basic research to prepare for a meeting with your designer.
Solve a problem for the viewer and he will tell others about the site. Google will also send traffic your way when you solve the viewers problem. Write good content and it will increase your site traffic. Remember in the world of webdesign, CONTENT IS KING.
Just like in the real world, it's all about - LOCATION, LOCATION, LOCATION! Can visitors find you? Where are your visitors coming from and how are they finding you? Search engine optimization is important. Remember Content is KING... and LINKING is Queen. Build a good network of appropriate backlinks and your site will soon be seen on google.
Be sure your website loads FAST! Remember the same rule applies as usability... you have 4 seconds to make your visitor happy. If your site isn't loaded and they don't see what they want they will hit the back button and chose your competitors site. (note: for women this this can be as little as 2 to 3 seconds, while men wait a bit longer- 4 to 5 seconds.)
Visit the directory / yellow pages of WelcometoSouthernMD.com and email your company information to be included in the business guide at no charge for the basic listing.
This coupon offers a reciprocal link special. When you place a text link somewhere on your site from the words Southern Maryland to http://welcometosomd.com we will place a link from your directory listing to your website.
Building Links is important for visitors and Search Engines alike!
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Related Tags: marketing newsletter, website usability, website visibility, website likability,website utility, internet marketing
traffic to website, website traffic, website advertising,
and pieces of information each month to make both your on and offline marketing more successful. We will share information on where you can go to access FREE business tools. If there is something specific you need to address please let us know. 
If your website isn't receiving the traffic it should there are 5 Keys to successful traffic you should think about:
Check out 
ed people lately how they feel about navigating through your website? How do they feel about getting from one page to another and then back again? Can they find the information they are looking for on a particular page? 
